Innovating Investment for a New Generation
When investment fund Force Over Mass asked us to design an innovative digital fund management product, we delivered a powerful visual tool that enables investors to spread and manage their portfolio of early-stage, disruptive start-ups.
Bridging the Gap
A challenger brand in a sector dominated by established financial institutions, Force Over Mass (FOM) set out to bridge the gap between venture capital and crowdfunding.
Redefining Data
FOM is a unique, organic, and empowering product, manipulating portfolios of up to 30 companies across eight sectors. Our interface design redefines information in this sector by putting data visualisation at the heart of the experience.
Intuitive 3D View
Applying scale and colour to indicate company size, sector and investment opportunity, we designed a simple and elegant UI that dynamically combines with levels of investment and return in a powerful and intuitive 3D view.
Mobile First Advantage
In close collaboration with FOM’s team, we designed a visually led product with clarity, control and data transparency at its heart. Knowing that mobile performance was critical, we developed the 3D visualisations to work on the move.
Power of Simplicity
‘Challenged to create a tool that empowered the user, we created a uniquely intuitive interface that strips away the burden of statistics and spreadsheets, simplifying the whole investment experience’. Lee Fasciani, Co-founder and Creative Director, Territory Projects
Excitement of Disruptive Opportunities
An exceptionally powerful and robust online portal, FOM empowers investors with a set of intuitive portfolio management tools that encapsulates the excitement and opportunities associated with disruptive technologies.
